Google Rolls Out a Major Upgrade to Google Analytics
22. Oct, 2008 
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Today at eSummit Metrics In Washington, D.C. Avinash Kaushik, Google’s Analytics Evangelist, unveiled the new functionalities that represent a major upgrade to Google Analytics. According to Avinash Kaushik “With these features, gradually being released in beta in all accounts, you’ll gain much richer insights into your website traffic, and it’ll be even easier to discover, create, and access the metrics important to you.”
Video demos of the new features can be seen at this YouTube playlist).
More enterprise features
Google Analytics now makes the features that experts demand easy to use for everyone. Gain rich insights into your website traffic with Advanced Segmentation, Custom Reporting, Motion Charts, and more.
Improve your online results
Learn more about where your visitors come from and how they interact with your site. You’ll get the information you need to write better ads, strengthen your marketing initiatives, and create higher-converting websites. Learn more about the benefits. Google Analytics is free to everyone, whether you are an advertiser, publisher, or site owner.
Test your website and increase conversions.
You can now use your Google Analytics login to access Website Optimizer. Find out which page designs, headlines, and graphics convert the most visitors.
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