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151.6 Million Total Viewers & 98.7 Million Average Viewers Watch Super Bowl XLIII
Super Bowl XLIII is now the most viewed television program in U.S. history with a total audience of 151.6 million viewers, according to official national ratings data released today by Nielsen Media Research.
“It’s always incredibly satisfying to amass large audiences, but this [...]

Super Bowl XLIII is the second most viewed Super Bowl in history with a total audience of 147 million viewers, according to Nielsen Media Research, and third most-watched television broadcast in history. The Pittsburgh Steelers defeated the Arizona Cardinals 27-23 in a game described by John Madden as a “super, Super Bowl” and Al [...]

Two New Ads Directed by Spike Lee Drive Traffic to Online Site
The Gatorade Company, a division of PepsiCo (PEP), will reveal for the first time it has been behind the “What’s G” campaign in two new ads featuring an impressive roster of 16 athletes representing 10 sports on Super Bowl XLIII. Narrating one [...]

Air Traffic Controller’s View of Congested Super Bowl Skies Free at SuperBowlAirspace.com
The Tampa skies are full of private jets and commercial flights this weekend as spectators jet into Tampa for Super Bowl XLIII. http://SuperBowlAirspace.com gives travelers and the curious public an inside look at the busy air traffic over Tampa.
SuperBowlAirspace.com today announced that [...]

Denny’s first ever Super Bowl ad, developed and produced by San Francisco based, Goodby, Silverstein & Partners, takes a humorous shot at its competitors’ “candy breakfasts.” The thirty second spot named “Thugs” is scheduled to air during the third quarter of the game. The spot is part of the next evolution of Denny’s “Real [...]

Next Sunday, Hooters is planning for another record day in overall and wing sales. On February 1st, Hooters operators prepare to sell over 2 million wings to football fans contributing to what is anticipated to be the largest sales day of the year for the wildly popular restaurant.
“Everyone knows that Hooters is Football and [...]

Washington, D.C., Pittsburgh and San Antonio Top the List of Super Bowl Celebrating Cities; San Francisco and New York City at the Bottom
With Super Bowl XLIII just over a week away, new Visa Inc. surveys show that many Americans plan on celebrating the big game with family and friends. Visa found that sixty-two [...]

HCD Research will announce winning ads morning after Super Bowl –
HCD Research announced today that for the third consecutive year, it will conduct a national study during the Super Bowl to rate and announce the winning ads early Monday morning.
The company will host the study and report the results on its mediacurves.com [...]

DreamWorks Animation SKG, Inc. and PepsiCo’s SoBe Lifewater today announced that they have joined together with Intel Corporation and NBC to create a first-of-its kind, nationwide ‘Monstrous’ 3D event for Super Bowl XLIII. This first-ever all 3D Super Bowl commercial break event will mark the debut of DreamWorks Animation’s premier 3D movie trailer for [...]

BRUCE SPRINGSTEEN AND THE E STREET BAND will perform in the BRIDGESTONE SUPER BOWL XLIII HALFTIME SHOW on NBC at Raymond James Stadium in Tampa on Sunday, February 1, the NFL and NBC announced tonight.
The Super Bowl halftime show is annually the most-watched musical performance. More than 148 million viewers in the U.S. watched [...]